Founded in 2018,

Mimoto is a fashion brand rooted in the rich culture and traditions of Japan.

Each collection draws inspiration from the beauty of Japanese landscapes and the elegance of minimalism, a philosophy deeply embedded in the brand’s DNA. The name MiMoTo, meaning "identity" in Japanese, reflects our commitment to creating wearable works of art that express individuality and simplicity.

Blending traditional Japanese aesthetics with a modern, contemporary edge, Mimoto designs are brought to life through carefully selected fabrics and thoughtful craftsmanship. Each piece reflects our core values: quality, comfort, and uniqueness.

Mimoto sets itself apart with an inclusive, one-size-fits-many approach, empowering women of all shapes and sizes.